In the context of our innovative mood in 2021 and after the launching of our renewed logo, we now present you the brand-new name, ABOUT BASICS, of our own designed and produced products.  

In addition, all items that used to be marked as "LIVARDAS (LV)", have now acquired a new name, in order to be promoted in the same way as the rest items of the range and to be searched easier in our e-shop. Consequently, the combination of their new name as well as the new series name, will allow their promotion, as a series independent of LIVARDAS.  

For example, our best seller product 110 WAISTCOAT is renamed to LION-00110, retaining its 3-digit code as part of the new code after the digits 00, and now belongs to the ABOUT BASICS series. Above these, all products retain their current characteristics.

ABOUT BASICS is an excellent value for money basic clothing and accessories series. It is constantly renewed, following the trends and requirements of the Greek market, meeting professional or individual needs. It comes to complete the needs in promotion and advertising, sports activities, everyday and working clothing with qualitative products at competitive prices.  

The range is composed of 55+ popular products in simple design and lines for men, women and kids. 840 references in basic colors and sizes consist a permanent stock of 650,000pcs. Right on target t-shirts, sweatshirts, jackets, vests, aprons, caps, bags, etc., are selected by 1,500+ satisfied customers. Respecting people and environment, as well as committed to quality and ethics, ABOUT BASICS products meet the strict standards set by the European Union, such as the absence of harmful chemicals in dyes and yarns and pass-through standard production control procedures ensuring the expected result. 

Apart from the basic products, ABOUT BASICS offers - under certain conditions – the possibility of special production, due to its over time experience and know-how, aiming at the ultimate customer satisfaction.